Turn digital 'daunts' into digital 'dos'

[Caroline Johnson]

VMA Annual Seminar

Thursday 28th September 2017
10am-4pm
The Royal Society, London
VMA members: £250+VAT
Non-members: £350+VAT

Do you really know how to interpret and use your digital analytics?

If your role involves marketing to veterinary clients or veterinary practices, this one day seminar is designed to explain, demonstrate and provide practical application of the critical role that digital analytics can play in veterinary and animal health marketing.

Delegates will learn how to use digital analytics data to optimise customer experience on their websites, mobile sites and mobile apps, and by doing so optimise the return on marketing investment and overall business performance. Speaker line-up

The seminar will be chaired by Dr Gudrun Ravetz MRCVS, President of the British Veterinary Association. The line-up of speakers includes:

• Lawrence Alexander, Nick Jackson, Steve Lea: The Home Agency
• Cynthia Vega, Consulting Director: Kantar Analytics
• Professor Alasdair Cook: vHive Project, University of Surrey
• Ally Mansell-Cook: We Are MBC