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An evidence-based benchmarking tool designed to help optimise business efficiency and identify opportunities for growth has just had its own makeover via a comprehensive new website, says Louise Radford MRCVS of the service creator, Merial Animal Health.

“The importance of using evidence-based medicine in clinical practice is well understood. Working with John Goulding BVMS MRCVS, group veterinary advisor at Independent Vetcare, who has a long history of helping practices make use of KPIs, we have used the same evidence-based approach to revise the ProActive Insight website.

“When making clinical decisions, we use as much evidence-based information as possible, including clinical papers, data, history, examination, observation, diagnostic tests, differential comparisons and personal and peer experience. So it would seem logical to take the same approach to the business health of the practice.

“ProActive Insight is simple to use and will highlight strengths and weaknesses of the practice to enable owners and partners to make effective changes to benefit the business. It includes specific activity analysis, KPIs, and identification of trends as well as graphical reports and stats, and comparisons with other practices,” concludes Louise.

If you would like more information on how ProActive Insight can make a difference to your business, visit www.proactive-insight.co.uk or speak with your local Merial equine territory manager.